That sound you heard a few days ago were jaws dropping in newsrooms all over Knoxville when a certain political TV ad began airing.
For years the Pilot PR machine has bashed anyone in the local media who was foolish enough to describe the business founded by James A Haslam II, the company’s powerful and politically connected chairman, as a truck stop operator.
The hammer has come down hard on those who dared utter “Pilot” and “truck stop” in the same sentence. It’s travel centers. Repeat: travel centers. Don’t make that mistake again.
Which makes one wonder how the TV spot ever saw the light of day.