Tag Archives: Santa Claus

CEOs could learn a lot from Santa

In the spirit of the season, here’s a suggestion for every CEO in the land from Forbes.com
ME_SANTA_001.jpgcontributor Geoff Loftus — be more like Santa Claus.

“Think about it for a minute: Has any CEO ever delivered better for longer than Santa? Had a more satisfied customer base? Had a more motivated workforce? Had a more famous, iconic world headquarters? Been more synonymous with his brand?,” Loftus writes.

Would your business be better off if you were more like Santa? Would your shareholders be happier?

Continue reading