Tag Archives: Brunswick Corp.

Sea Ray goes jet-powered

Knoxville-based boat maker Sea Ray said today it is partnering with German engine manufacturer Weber Motor to produce a pair of new jet-powered boats.

A 21-foot model featuring the latest in jet propulsion technology will be released this fall. A 24-foot model will soon follow, the company said.

Weber will build the engines and jet propulsion.

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Will boat show award mean more sales for Sea Ray?

Knoxville-based Sea Ray Boats got a bit of good news from New York recently. The maker of pleasure craft won the Best Boat Display award at the 2012 Progressive Insurance New York Boat Show last weekend.022509searay1.jpg.jpg

“This award is a testament to Sea Ray’s efforts to bring to life the best sales atmosphere and owner experience possible,” Rob Noyes, vice president of marketing for Sea Ray, said in a news release.

Usually I would now say something snarky about industry awards, but the Great Recession was hard on Sea Ray so I will refrain. I hope, however, that the boat show effort translates into increased sales and a better future for the company’s Knoxville area manufacturing plants.

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Brunswick bets on better economy


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Boat maker Sea Ray Group has expanded its global retail network with the addition of 22 new dealerships in nine countries, the Knoxville-based company said Friday.


Brunswick Corp. apparently isn’t listening to the doomsayers on cable TV who say the world economy is circling the drain. The retail expansion follows an announcement last month that the company is building a 150,000 square-foot manufacturing plant in Brazil to make Sea Ray and Bayliner brand boats.

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China’s rapid growth could be good for Knoxville

China’s rapid economic acceleration could be a good thing for a piece of the Knoxville economy.022509searay1.jpg.jpg

Brunswick Corp., owner of Sea Ray Boats, which has manufacturing plants in the Knoxville region, expects a 25 percent increase in China sales in 2011.

“We believe the long-term potential in the marine business is larger than anywhere else in the world,” Brunswick CEO Dustan McCoy said in an interview April 2 with Bloomberg. “There is so much wealth here it is unique. Boating culture will take hold very strongly.”

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