CEOs could learn a lot from Santa

In the spirit of the season, here’s a suggestion for every CEO in the land from
ME_SANTA_001.jpgcontributor Geoff Loftus — be more like Santa Claus.

“Think about it for a minute: Has any CEO ever delivered better for longer than Santa? Had a more satisfied customer base? Had a more motivated workforce? Had a more famous, iconic world headquarters? Been more synonymous with his brand?,” Loftus writes.

Would your business be better off if you were more like Santa? Would your shareholders be happier?

I think the answer is an obvious yes. Motivated workers and satisfied customers equal success, no matter what business you’re in.

It’s all about leadership. Some execs have it. Some only think they do.

Loftus lists four highly successful execs that he believes prove the point –Steve Jobs of Apple fame, Fred Smith of FedEx, Herb Kelleher of Southwest Airlines and Dave Thomas of Wendy’s.

Read more from Loftus: Lead like the Best CEO Ever — Santa Claus