Author Archives: John Kunza

Cyber Monday numbers are in

According to Comscore:

For the holiday season-to-date, $23.9 billion has been spent online, marking an 8-percent increase versus the corresponding days last year (and a 25-percent increase if using the alternate comparison of the 4-week period preceding Thanksgiving).      Cyber Monday reached $1.735 billion in desktop online spending, up 18 percent versus year ago, representing the heaviest online spending day in history and the second day this season (in addition to Black Friday’s $1.198 billion) to surpass $1 billion in sales. The weekend after Thanksgiving posted particularly strong growth online, raking in $1.594 billion in spending for an increase of 34 percent compared to the same weekend last year. For the five-day period from Thanksgiving through Cyber Monday, online buying from desktop computers totaled $5.3 billion, up 22 percent versus last year.

Facebook is changing the way you see content

Below is an excerpt posted yesterday in Facebook’s newsroom:

Starting soon, we’ll be doing a better job of distinguishing between a high quality article on a website versus a meme photo hosted somewhere other than Facebook when people click on those stories on mobile. This means that high quality articles you or others read may show up a bit more prominently in your News Feed, and meme photos may show up a bit less prominently.

Read the entire release here.

Cyber Monday by the numbers

According to the polling agency Gallup:

  • 131 million Americans will shop online today
  • 55 percent of Americans plan to do some of their shopping online this year (that’s a first since the number was tracked starting 20 years ago)
  • ~20 percent will shop on their mobile device